Rotten Tomatoes: Licensing

Licensing

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If you would like to use any of our trademarks or logos, please submit a request with details of your planned usage via our Business Proposal Form for review and access to assets.

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Our Trademarks and Logos

Below are our guidelines for using any of our trademarks or logos.

Rotten Tomatoes® Logo

Tomatometer® and Audience Score Logos

Fresh (Tomato)

Rotten (Splat)

Audience Score (Popcorn)

Brand attribution is required in every location where Rotten Tomatoes content is displayed. Please contact us via the Business Proposal Form for the latest Brand Guidelines. A registered trademark is required ®.

Rotten Tomatoes scores and reviews must link back to the corresponding movie pages on http://www.elwrin.icu.

The Fresh Tomato or Popcorn Logo may only be displayed in connection with a film if it received a combined score of 60% or better. When using either logo, please display it to the left of the film's score.

The Rotten Splat Logo may only be displayed in connection with a film if it received a combined score of 59% or less. When using this logo, please display it to the left of the film's score.

The Fresh Tomato, Rotten Splat, and Popcorn Logos cannot be altered without prior written permission.

Certified Fresh™ Logo

Rotten Tomatoes awards the Certified Fresh™ accolade to films and TV programs that have a steady Tomatometer® of 75% or higher after a set amount of reviews (80 for films in wide release, 40 for films in limited release, 20 for TV shows), including 5 reviews from Top Critics. A film remains Certified Fresh unless its Tomatometer falls below 70%. Reserved for the best reviewed films, the Certified Fresh accolade constitutes a seal of approval, synonymous with quality.

Rotten Tomatoes encourages use of the Certified Fresh accolade for editorial and marketing purposes provided the following requirements are met (in addition to our general use guidelines):

  • The Certified Fresh Logo may only be used in connection with films that Rotten Tomatoes has designated as Certified Fresh.
  • The Certified Fresh Logo cannot be altered without prior written permission.
  • The link to the Certified Fresh Logo must go to one of the following landing pages on the Rotten Tomatoes site:
    • The Rotten Tomatoes review page for that specific movie
    • The Rotten Tomatoes homepage
    • The Certified Fresh Movie or DVD web pages

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